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Church attendance is conspicuously low throughout the United States, regardless of denomination or race.

Church attendance is down approximately 64% in Black Churches…and dropping

The problem with witnessing (evangelism) is the witness.

Business Agility

The ability of an organization to quickly respond to market changes, emerging opportunities, customer needs, and cultural mindset shifts to succeed in this rapidly changing environment.

Churches must adopt Business Agility practices, concepts, and mindset, if it wants not only to grow – but survive in this age

Success today requires the agility and drive to constantly rethink, reinvigorate, react, and reinvent.

 – Bill Gates

How can Churches not only grow but survive today?

  • They must change with the times to meet their customers’ need and market conditions through embracing Business Agility and…
  • Based on the above, the Church must apply techniques such as ‘5 Whys’ to analyze and be ready to change every aspect of its operation

I am not referring to or recommending changes to:

  • The Gospel
  • Biblical Standards
  • Your Ministry
  • The Word God has given for the people

Let’s work together

I will facilitate interactive and collaborative exercises with the entire Church to identify who their customers are, what are the current needs and develop an evangelistic approach to reach them.

Your Customer = Souls you are trying to reach

Each Church must identify their specific customers. Each customer is different Church to Church based on the Ministry & the Vision God through His Spirit has given the Church.

The goal of these sessions is to produce actionable strategies and action items that will increase the number of people who visit the Church, Church website, and/or Social Media platforms on a daily, weekly and monthly basis.

Following these strategies will increase customer engagement but each Church will be responsible for converting the lead (visitor) to a member by having a customer-centric approach once they visit. I will teach you how to become customer-centric.

So where do you begin? It starts with a conversation. Schedule time with me today for our initial collaboration.

Let's Talk

Transformation Keys

Adopting Business Agility requires a growth not fixed mindset of Pastors. Pastors must be flexible to change quickly based on their customers’ need and today’s environment if they want to survive
The heart of the discerning acquires knowledge, for the ears of the wise seek it out - Proverbs 18:15
Pastors must change how they pastor moving from a command-and-control top-down approach to a delegate and empower bottom-up approach. Find your members' passion then empower them to implement it.
“The first rule of management is delegation. Don't try and do everything yourself because you can't.” – Anthea Turner
This is a different generation and time - of which we have never seen The Church must LISTEN to their customers to understand their needs then quickly change to meet them.
“People don't care how much you know until they know how much you care” ― Theodore Roosevelt
Becoming Customer-centric involves speaking to your customers – internal and external Internal – your members External – those you want to evangelize
Customer = MembersCurrent and Future
Business Agility as it relates to Church transformation requires challenging the norm (Leveraging 5 Ys) evaluating every aspect of the Ministry against your customers’ need
Churches must develop strategies on how to hear from their customers
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Book Gordon

Ministry Training (onsite/virtual)

I offer training for Pastors, Church Leaders and Members

Some Trainings:

1) Evangelism in the Hood
2) Leading un-leadable People
3) Operating like a Fortune 500

© 2024, Gordon Burgess. All rights reserved

Book Gordon