Marketing Branding
Websites
97% of people search for local Churches online
Think about this, did you search the Church’s website you are attending before or after visiting? Those considering visiting will think or perceive your Church based on your website. The majority of people who are looking for a Church will search online.
That being true, it is critical that their first impression be a positive and engaging one causing them to take action. I will sit with you to understand your vision, mission and Church ‘flavor’ or style. Then in an interactive manner, I will build you a customized website at a fraction of the cost training your people how to update it going further so their are no future costs.
Social Media
I'm not only talking about Facebook,
but TikTok too!
Numbers don’t lie:
72% of people in America who are engaged in some type of social media, every day of the week
2.96 billion people (your target market) are active users on Facebook
Out of 5.3 billion internet users worldwide, 23% use TikTok
Churchces not only need a presence on social media but each channel must be updated daily with releavant “non Church” content first and foremost. People want to know about your Church before they want to know about God. Sad but true reality. I will work one-on-one with you to develop targeted and impactful social media marketing strategy.
Branding
Like Toyota or Lexus, your Church needs a Brand
We are in the digital age where branding is essential to success and growth of any organization. Churches must have strong brand to engage with people to reach them for Christ. Once engaged, the brand must not only communicate your vision and mission but also who you are as Pastors and members.
Churches must be known in the community and what the community knows about your Church (good or bad) is actually your brand.
Branding will build your reputation, reach your target base and will build confidence, credibility, and show your Church as relevant when done correctly.
People think of branding as color scheme, logos and other marketing components alone. Each are aspects of branding but your brand is more about what does your community think or visualize when they hear your Church name? In this digital hard to reach generation, your brand is absolutely essential.
